DELIVERABLES

DELIVERABLES

Report on Pilot Market Activities

Deliverable 5.1

The main aim of this report is to describe the methodological approach designed and developed to implement and demonstrate the effectiveness of the staged OCR renovation BRPs in the five Pilot Markets. The methodology is based on the definition of both the Standard Action Plan (SAP), as a coordinating roadmap for the Consortium, and the Local Action Plan (LAP), as a tool to operationally implement the SAP in each local Pilot context. The SAP provides a shared framework for the Pilot Leaders to track the actual implementation of the BRPs and their impacts in the Pilot markets. The SAP is a coordination methodological tool, which each Pilot leader will adopt, and customize into a Local Action Plan (LAP) for their own market. For this reason, five LAPs are devised, each of them constituting the operational plan for the implementation of the SAP at local level. Thus, the LAP records all the information about the activities in each local context, taking into account the specific conditions, peculiarities, and requirements, as well as the expectations and goals the Pilot leaders aim to achieve through the Pilot activities. As the OCR Project progresses, the LAP will be updated by the Pilot Leaders and the later batches of this deliverable will track and report the development of the LAP.


Visual Identity, Website and Social Media

Deliverable 6.2

This deliverable provides information related to the branding and visual identity of the OneClickRENO project as well as the website structure and social media accounts created specifically for this project. It includes the addresses and design of the channels with images and screenshots to contextualize the designed brandbook. Further information about how the dissemination and communication engine will be implemented can be found at the Deliverable 6.1 OneClickRENO ‘Communication and Dissemination Plan’. A second version of this deliverable will be submitted on M36 of the project with more detailed information about the impact.